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A Step-By-Step Guide To Performing An Ahrefs Backlink Audit
This guide shows how a systematic ahrefs backlink audit can help boost website authority signal over the long-term.

Michelle Tansey
Feb 16


Why You Can’t Ignore Off-Page SEO in AI Search
Trust matters now more than ever with AI search. That's why off page SEO must not be ignored.

Michelle Tansey
Feb 10


SEO Pillars: How to Get Your Business Found on Google
Learn how you can leverage SEO for your business. Know the three pillars and how these can help clients find you online.

Michelle Tansey
Jun 17, 2025


6 Types of Content That Naturally Attract Links
Learn about six types of content that can earn backlinks for your post naturally — no hard sell required.

Michelle Tansey
May 29, 2025


Content Link Building Using 'Cost of' Pages
Find out how cost pages can enhance your content link building strategy.

Michelle Tansey
May 21, 2025


How to Repurpose Content with AI
Learn practical tips on how to repurpose content with AI and create stunning visuals.

Margaux Diaz
May 14, 2025


Email Outreach Best Practices: Timing, Tone, and Templates
Learn the top tips to help you increase open rates, boost replies, and win backlinks with effective email outreach.

Michelle Tansey
May 8, 2025


How to Use AI to Write Content
(Without Losing Credibility) If you’re running a startup or a small business and wearing all the hats, you’re probably tired of people...

Michelle Tansey
Apr 27, 2025


What's the Big Deal with Backlinks?
(...and 4 reasons why it's so important for your website) Backlinks. It’s one of those SEO buzzwords you hear all the time - tossed into...

Michelle Tansey
Apr 11, 2025


What is Bad SEO?
Learn about what makes Bad SEO (in my opinion), and how to avoid it - and do better.

Michelle Tansey
Mar 22, 2025


Gender pay gap, unpaid work and the cost of being a woman.
The triple threat to women’s economic productivity in Australia Highlights: Women lose $28,425 yearly due to gender pay gap. Women CEOs...

Michelle Tansey
Mar 7, 2025


It was Love at first Link
It was love at first link. Linkable content ideas for Valentine's Day.

Michelle Tansey
Feb 12, 2025


Taylor Swift’s SEO playbook
Every brand, big or small, has a digital footprint that extends beyond their website. Question: are you shaping it, or is it shaping you?

Michelle Tansey
Feb 11, 2025


Lunar New Year Marketing
Lunar New Year marketing presents an opportunity to connect with the Chinese community. Here are some tips to ace your marketing efforts around this event.

Margaux Diaz
Feb 3, 2025


Game, Search & Match: Working with an SEO Agency in Australia
In the spirit of the Australian Open, find out how the success of SEO relies on strategy, much like in tennis!

Margaux Diaz
Jan 27, 2025


A letter from our founder, Michelle
In just a few months, we’ll step into Year Two of Red Queen Marketing, and as we wrap up January, I’m feeling reflective and fired up for...

Michelle Tansey
Jan 25, 2025


Content Creation: Tips and Tricks for Engaging Your Audience
Content Creation: Tips and Tricks for Engaging Your Audience In today's digital age, content creation has become a crucial aspect of any...

Michelle Tansey
Mar 15, 2024


The Power of Digital Marketing: How to Reach Your Target Audience
The Power of Digital Marketing: How to Reach Your Target Audience In today's digital age, the power of digital marketing cannot be...

Michelle Tansey
Mar 15, 2024


10 Effective Strategies for Branding Success
Branding is a crucial aspect of any business, as it helps to create a unique identity and establish a strong presence in the market. Effective branding strategies can make a significant difference in attracting and retaining customers. In this blog post, we will discuss 10 effective strategies for branding success. 1. Define Your Brand Identity: Start by clearly defining your brand identity, including your mission, values, and target audience. This will help you create a con

Michelle Tansey
Mar 15, 2024
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